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1

Communication Strategies for Brand Extensions: Enhancing Perceived Fit by Establishing Explanatory Links

Bridges, Sheri, Keller, Kevin Lane, Sood, Sanjay

Journal:

Journal of Advertising

Year:

2000

Language:

english

File:

PDF, 1.86 MB

english, 2000

2

The Effects of Brand Name Structure on Brand Extension Evaluations and Parent Brand Dilution

Sood, Sanjay, Keller, Kevin Lane

Journal:

Journal of Marketing Research

Year:

2012

Language:

english

File:

PDF, 193 KB

english, 2012

3

Communication Strategies for Brand Extensions: Enhancing Perceived Fit by Establishing Explanatory Links

Sheri Bridges, Kevin Lane Keller and Sanjay Sood

Journal:

Journal of Advertising

Year:

2000

Language:

english

File:

PDF, 2.38 MB

english, 2000

4

Subjective Knowledge in Consumer Financial Decisions

Hadar, Liat, Sood, Sanjay, Fox, Craig R

Journal:

Journal of Marketing Research

Year:

2013

Language:

english

File:

PDF, 257 KB

english, 2013

5

The Ownership Effect in Consumer Responses to Brand Line Stretches

Kirmani, Amna, Sood, Sanjay, Bridges, Sheri

Journal:

Journal of Marketing

Year:

1999

Language:

english

File:

PDF, 1.83 MB

english, 1999

6

Brand Extensions of Experiential Goods: Movie Sequel Evaluations

Sood, Sanjay, Drèze, Xavier

Journal:

Journal of Consumer Research

Year:

2006

Language:

english

File:

PDF, 137 KB

english, 2006

7

Development of hyperspectral model for rapid monitoring of soil organic carbon under precision farming in the Indo-Gangetic Plains of Punjab, India

Srivastava, Rajeev, Sarkar, Dipak, Mukhopadhayay, Siddhartha S., Sood, Anil, Singh, Manjeet, Nasre, Ravindra A., Dhale, Sanjay A.

Journal:

Journal of the Indian Society of Remote Sensing

Year:

2015

Language:

english

File:

PDF, 1.38 MB

english, 2015

8

The Ownership Effect in Consumer Responses to Brand Line Stretches

Kirmani, Amna, Sood, Sanjay, Bridges, Sheri

Journal:

Journal of Marketing

Year:

1999

Language:

english

File:

PDF, 1.56 MB

english, 1999

9

PTEN Gene Expression and Mutations in the PIK3CA Gene as Predictors of Clinical Benefit to Anti-Epidermal Growth Factor Receptor Antibody Therapy in Patients With KRAS Wild-Type Metastatic Colorectal Cancer

Arjun Sood, Danielle McClain, Radhashree Maitra, Atrayee Basu-Mallick, Raviraja Seetharam, Andreas Kaubisch, Lakshmi Rajdev, John M. Mariadason, Kathryn Tanaka, Sanjay Goel

Journal:

Clinical Colorectal Cancer

Year:

2012

Language:

english

File:

PDF, 1.11 MB

english, 2012

10

What Is Telemedicine? A Collection of 104 Peer-Reviewed Perspectives and Theoretical Underpinnings

Sood, Sanjay, Mbarika, Victor, Jugoo, Shakhina, Dookhy, Reena, Doarn, Charles R., Prakash, Nupur, Merrell, Ronald C.

Journal:

Telemedicine and e-Health

Year:

2007

Language:

english

File:

PDF, 122 KB

english, 2007

11

Auditory Brainstem Responses and EMFs Generated by Mobile Phones

Khullar, Shilpa, Sood, Archana, Sood, Sanjay

Journal:

Indian Journal of Otolaryngology and Head & Neck Surgery (Springer)

Year:

2013

Language:

english

File:

PDF, 170 KB

english, 2013

12

Long-wave type-II superlattice detectors with unipolar electron and hole barriers

DeCuir, Eric A., Meissner, Gregory P., Wijewarnasuriya, Priyalal S., Gautam, Nutan, Krishna, Sanjay, Dhar, Nibir K., Welser, Roger E., Sood, Ashok K.

Journal:

Optical Engineering

Year:

2012

Language:

english

File:

PDF, 1.69 MB

english, 2012

13

SPIE Proceedings [SPIE SPIE NanoScience + Engineering - San Diego, California (Sunday 1 August 2010)] Detectors and Imaging Devices: Infrared, Focal Plane, Single Photon - Electrical and optical characterization of InAs/GaSb-based nBn IR detector

Cowan, Vincent M., Morath, Christian P., Swift, Seth M., LeVan, Paul D., Myers, Stephen, Plis, Elena, Krishna, Sanjay, Dereniak, Eustace L., Hartke, John P., LeVan, Paul D., Sood, Ashok K., Longshore,

Year:

2010

Language:

english

File:

PDF, 5.33 MB

english, 2010

14

Telepharmacy and ePharmacy: Siamese or discrete?

Sood, Sanjay P., Prakash, Nupur, Agrawal, Rajeev K., Foolchand, Ansar Al Ansar Bin

Journal:

International Journal of Healthcare Technology and Management

Year:

2008

Language:

english

File:

PDF, 92 KB

english, 2008

15

Comparative Effectiveness of Ultrasonography, 99mTc-Sestamibi, and 18F-Fluorocholine PET/CT in Detecting Parathyroid Adenomas in Patients With Primary Hyperparathyroidism

Thanseer, NTK, Bhadada, Sanjay Kumar, Sood, Ashwani, Mittal, Bhagwant Rai, Behera, Arunanshu, Gorla, Arun Kumar Reddy, Kalathoorakathu, Renjith R., Singh, Priyanka, Dahiya, Divya, Saikia, Uma Nahar, R

Journal:

Clinical Nuclear Medicine

Year:

2017

Language:

english

File:

PDF, 1.16 MB

english, 2017

16

Can Remote N-Heterocyclic Carbenes Coordinate with Main Group Elements? Synthesis, Structure and Quantum Chemical Analysis of N+ Centre Complexes

Patel, Neha, Arfeen, Minhajul, Sood, Radhika, Khullar, Sadhika, Chakraborti, Asit K., Mandal, Sanjay, Bharatam, Prasad V.

Journal:

Chemistry - A European Journal

Year:

2018

Language:

english

File:

PDF, 1.69 MB

english, 2018

17

Macrodystrophia lipomatosa: radiographic observations

Gupta, S. K., Sharma, O. P., Sharma, S. V., Sood, B., Gupta, Sanjay

Journal:

British Journal of Radiology

Year:

1992

Language:

english

File:

PDF, 1.27 MB

english, 1992

18

Interoperability in NHS hospitals must be improved: the Care Quality Commission should be a key actor in this process

Zhang, Joe, Sood, Harpreet, Harrison, Oliver Thomas, Horner, Ben, Sharma, Nikhil, Budhdeo, Sanjay

Journal:

Journal of the Royal Society of Medicine

Year:

2020

Language:

english

File:

PDF, 228 KB

english, 2020

19

A common pattern of persistent gene activation in human neocortical epileptic foci

Sanjay N. Rakhade, Bin Yao, Sharlin Ahmed, Eishi Asano, Thomas L. Beaumont, Aashit K. Shah, Sorin Draghici, Raul Krauss, Harry T. Chugani, Sandeep Sood, Jeffrey A. Loeb

Journal:

Annals of Neurology

Year:

2005

Language:

english

File:

PDF, 1.58 MB

english, 2005

20

Role of sonography in the diagnosis of gallbladder perforation

Bimal P. Sood, Naveen Kalra, Sanjay Gupta, Ravinder Sidhu, Madhu Gulati, Niranjan Khandelwal, Sudha Suri

Journal:

Journal of Clinical Ultrasound

Year:

2002

Language:

english

File:

PDF, 179 KB

english, 2002

21

Large-scale synthesis, characterization and photoluminescence properties of amorphous silica nanowires by thermal evaporation of silicon monoxide

Sanjay K. Srivastava, P.K. Singh, V.N. Singh, K.N. Sood, D. Haranath, Vikram Kumar

Journal:

Physica E: Low-dimensional Systems and Nanostructures

Year:

2009

Language:

english

File:

PDF, 490 KB

english, 2009

22

p-Coumarate:CoA ligaseas a key gene in the yield of catechins in tea [Camellia sinensis(L.) O. Kuntze]

Arti Rani, Kashmir Singh, Payal Sood, Sanjay Kumar, P. S. Ahuja

Journal:

Functional & Integrative Genomics

Year:

2009

Language:

english

File:

PDF, 180 KB

english, 2009

23

Room temperature growth of wafer-scale silicon nanowire arrays and their Raman characteristics

Dinesh Kumar, Sanjay K. Srivastava, P. K. Singh, K. N. Sood, V. N. Singh, Nita Dilawar, M. Husain

Journal:

Journal of Nanoparticle Research

Year:

2010

Language:

english

File:

PDF, 1.22 MB

english, 2010

24

Surface characteristics of coating layers formed by coating pigments with different particle sizes and size distribution

Sanjay Tyagi, A. K. Ray, Y. V. Sood

Journal:

Journal of Coatings Technology and Research

Year:

2010

Language:

english

File:

PDF, 491 KB

english, 2010

25

Vibroacoustic stimulation and modified fetal biophysical profile for early intrapartum fetal assessment

Atul Kumar Sood, Sanjay Singh

Journal:

The Journal of Obstetrics and Gynecology of India

Year:

2011

Language:

english

File:

PDF, 94 KB

english, 2011

26

Surface Damage of Yttria-Tetragonal Zirconia Polycrystals and Magnesia-Partially-Stabilized Zirconia in Single-Point Abrasion

S. A. Syed Asif, D. Victor Suvisesha Muthu, Ajay Kumar Sood, Sanjay Kumar Biswas

Journal:

Journal of the American Ceramic Society

Year:

1995

File:

PDF, 5.57 MB

1995

27

An unusual case of choriocarcinoma following live term pregnancy

Madhoolika Sood, Krishna Sangwaan, Vinita Sherwaal, Sanjay Marwah, Rajeev Sen

Journal:

Australian and New Zealand Journal of Obstetrics and Gynaecology

Year:

2000

Language:

english

File:

PDF, 899 KB

english, 2000

28

Similarity between Hypotheses and Evidence

Yuval Rottenstreich, Lyle Brenner, Sanjay Sood

Journal:

Cognitive Psychology

Year:

1999

Language:

english

File:

PDF, 73 KB

english, 1999

29

Retraction notice to “Mechanism(s) of Deep Brain Stimulation and insights into cognitive outcomes in Parkinson's disease” [Brain Res. Rev. 65 (2010) 1–13]

Shovan Naskar, Sanjay Kumar Sood, Vinay Goyal, Madhurima Dhara

Journal:

Year:

2011

Language:

english

File:

PDF, 150 KB

english, 2011

30

RETRACTED: Mechanism(s) of deep brain stimulation and insights into cognitive outcomes in Parkinson's disease

Shovan Naskar, Sanjay Kumar Sood, Vinay Goyal, Madhurima Dhara

Journal:

Brain Research Reviews

Year:

2010

Language:

english

File:

PDF, 759 KB

english, 2010

31

On self-referencing differences in judgment and choice

Sanjay Sood, Mark Forehand

Journal:

Organizational Behavior and Human Decision Processes

Year:

2005

Language:

english

File:

PDF, 415 KB

english, 2005

32

Clinical presentation of retinoblastoma in Eastern Nepal

Badri Badhu, Shatrughan P Sah, Sanjay KD Thakur, Sunu Dulal, Sandeep Kumar, Archana Sood, Hrishikesh Das, Rabindra P Sah

Journal:

Clinical & Experimental Ophthalmology

Year:

2005

Language:

english

File:

PDF, 64 KB

english, 2005

33

Effect of acute deep brain stimulation of the subthalamic nucleus on auditory event-related potentials in Parkinson's disease

Shovan Naskar, Sanjay Kumar Sood, Vinay Goyal

Journal:

Parkinsonism & Related Disorders

Year:

2010

Language:

english

File:

PDF, 270 KB

english, 2010

34

Invasive Duct Carcinoma of the Breast with Multinucleated Osteoclast-Like Giant Cells: A Rare Case Diagnosed on Fine Needle Aspiration Cytology

Sood Neelam, Gupta Sanjay

Journal:

The Breast Journal

Year:

2012

Language:

english

File:

PDF, 133 KB

english, 2012

35

SPIE Proceedings [SPIE SPIE Optical Engineering + Applications - San Diego, California, USA (Sunday 12 August 2012)] Infrared Sensors, Devices, and Applications II - Design and development of low dark current SLS detectors for IRFPA applications

DeCuir, Eric A., Gautam, Nutan, Meissner, Gregory P., Wijewarnasuriya, Priyalal, Krishna, Sanjay, Dhar, Nibir K., Bramhall, Thomas G., Welser, Roger E., Sood, Ashok K., LeVan, Paul D., Sood, Ashok K.,

Year:

2012

Language:

english

File:

PDF, 427 KB

english, 2012

36

SPIE Proceedings [SPIE SPIE Optical Engineering + Applications - San Diego, California (Sunday 21 August 2011)] Infrared Sensors, Devices, and Applications; and Single Photon Imaging II - Comparison of superlattice based dual color nBn and pBp infrared detectors

Myers, Stephen, Plis, Elena, Morath, Chris, Cowan, Vincent, Gautam, Nutan, Klein, Brianna, Kutty, Maya N., Schuler-Sandy, Ted, Naydenkov, Mikhail, Krishna, Sanjay, LeVan, Paul D., Sood, Ashok K., Wije

Year:

2011

Language:

english

File:

PDF, 297 KB

english, 2011

37

Factors influencing consumer adoption of USB-based Personal Health Records in Taiwan

Wen-Shan Jian, Shabbir Syed-Abdul, Sanjay P Sood, Peisan Lee, Min-Huei Hsu, Cheng-Hsun Ho, Yu-Chuan Li, Hsyien-Chia Wen

Journal:

BMC Health Services Research

Year:

2012

Language:

english

File:

PDF, 340 KB

english, 2012

38

SPIE Proceedings [SPIE SPIE Defense, Security, and Sensing - Baltimore, Maryland, USA (Monday 29 April 2013)] Infrared Technology and Applications XXXIX - Low-dark current structures for long-wavelength Type-II strained layer superlattice photodiodes

Tian, Zhaobing, DeCuir, Eric A., Wijewarnasuriya, Priyalal S., Pattison, James W., Gautam, Nutan, Krishna, Sanjay, Dhar, Nibir, Welser, Roger E., Sood, Ashok K., Andresen, Bjørn F., Fulop, Gabor F., H

Year:

2013

Language:

english

File:

PDF, 825 KB

english, 2013

39

Sublingual Misoprostol to Reduce Blood Loss at Cesarean Delivery

Atul Kumar Sood, Sanjay Singh

Journal:

The Journal of Obstetrics and Gynecology of India

Year:

2012

Language:

english

File:

PDF, 352 KB

english, 2012

40

Development and characterization of a continuous macrophage cell line, LRTM, derived from thymus ofLabeo rohita(Hamilton 1822)

Rebello, Sanjay C., Rathore, Gaurav, Punia, Peyush, Sood, Neeraj, Elangovan, V.

Journal:

In Vitro Cellular & Developmental Biology - Animal

Year:

2014

Language:

english

File:

PDF, 1.38 MB

english, 2014

41

Self-Affirmation through the Choice of Highly Aesthetic Products

Claudia Townsend and Sanjay Sood

Journal:

Journal of Consumer Research

Year:

2012

Language:

english

File:

PDF, 301 KB

english, 2012

42

Comparison, Grouping, and Preference

Lyle Brenner, Yuval Rottenstreich and Sanjay Sood

Journal:

Psychological Science

Year:

1999

Language:

english

File:

PDF, 1.23 MB

english, 1999

43

On Decisions That Lead to Decisions: Direct and Derived Evaluations of Preference

Sood, Sanjay, Rottenstreich, Yuval, Brenner, Lyle

Journal:

Journal of Consumer Research

Year:

2004

Language:

english

File:

PDF, 118 KB

english, 2004

44

On the Psychology of Loss Aversion: Possession, Valence, and Reversals of the Endowment Effect

Brenner, Lyle, Rottenstreich, Yuval, Sood, Sanjay, Bilgin, Baler

Journal:

Journal of Consumer Research

Year:

2007

Language:

english

File:

PDF, 207 KB

english, 2007

45

Large area fabrication of vertical silicon nanowire arrays by silver-assisted single-step chemical etching and their formation kinetics

Srivastava, Sanjay K, Kumar, Dinesh, Schmitt, S W, Sood, K N, Christiansen, S H, Singh, P K

Journal:

Year:

2014

Language:

english

File:

PDF, 6.12 MB

english, 2014

46

[IEEE 2006 Innovations in Information Technology - Dubai, United Arab Emirates (2006.11.19-2006.11.21)] 2006 Innovations in Information Technology - The eGovernment Concept: A Systematic Review of Research and Practitioner Literature

Owen Allan, Jennifer, Rambajun, Narainee, Sood, Sanjay, Mbarika, Victor, Agrawal, Rajeev, Saquib, Zia

Year:

2006

Language:

english

File:

PDF, 184 KB

english, 2006

47

[IEEE 2008 The 41st Annual Hawaii International Conference on System Sciences - Waikoloa, HI, USA (2008.1.7-2008.1.10)] Proceedings of the 41st Annual Hawaii International Conference on System Sciences (HICSS 2008) - Electronic Medical Records: A Review Comparing the Challenges in Developed and Developing Countries

Sood, Sanjay P., Nwabueze, Stacie N., Mbarika, Victor W.A., Prakash, Nupur, Chatterjee, Samir, Ray, Pradeep, Mishra, Saroj

Year:

2008

Language:

english

File:

PDF, 248 KB

english, 2008

48

Bridge: The Missing Link

Mohapatra, Sanjay, Sabharwal, Lokesh, Sabharwal, Ankita Sood

Journal:

Asian Case Research Journal

Year:

2013

Language:

english

File:

PDF, 2.86 MB

english, 2013

49

[ACM Press the 14th annual ACM international conference - Santa Barbara, CA, USA (2006.10.23-2006.10.27)] Proceedings of the 14th annual ACM international conference on Multimedia - MULTIMEDIA '06 - Buzz

Owsley, Sara H., Hammond, Kristian J., Shamma, David A., Sood, Sanjay

Year:

2006

Language:

english

File:

PDF, 1.06 MB

english, 2006

50

Development and characterization of a monoclonal antibody against the putative T cells ofLabeo rohita

Rebello, Sanjay C., Rathore, Gaurav, Punia, Peyush, Sood, Neeraj

Journal:

Year:

2016

Language:

english

File:

PDF, 2.48 MB

english, 2016

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